Tuesday, September 10, 2013

The Difference Between Selling On Your Own and Hiring A Business Broker

Business owners sell their businesses for very different reasons and these reasons also dictate price, how soon the business sale should be concluded and at what point in the process should a business broker be brought in. 

Everyone involved in business sales, especially in the very competitive Sydney market would suggest that you should sign up with a business broker on the get go.  It will save you time and free you from a lot of paperwork and stress.  Business brokers also have access to market database and buyer profiles, without which you may spend a lot of your valuable time searching and screening buyers to no avail.  Business matching is one of their capabilities which is why there are business brokerage firms who can guarantee a sale in a short amount of time.

Selling a business in Sydney is not quite like selling wares or a service.  How a buyer values the business is not based on how a seller brands or packages the business.  What buyers are looking for is simple – will acquiring your business adds to their profitable portfolio or is your business viable and worthy of their hard earned investment capital?  Without a business broker to give you excellent advice regarding the mindset of a Sydney buyer, you may find yourself ill prepared for the negotiations (and most likely to make business sales mistakes) and have a hard time selling at the price you want and eventually settling for a ridiculously low price because you are running out of time.

A business broker’s job is not only to find the right buyer for you but to make sure you and your business are prepared for the Sydney market.  They have very valuable knowledge and experience in businesses successfully.  Without them, you will have to do the necessary research and the extensive marketing on your own which may very well be counterproductive.  Hiring a business broker allows you to concentrate on running your business and prepare it for the eventual sale and a smooth transition of ownership. 

A successful business sale is all about knowing your worth and having the right resource to sell at your price terms, and in the very competitive Sydney market, knowledge and insight can get you the outcome you hope for.  The right business broker could mean the difference between profitable transaction and a mediocre business deal you may regret.